18 Jun
Elite cycling squad officially renamed Team Garmin-Chipotle Presented by H30
OLATHE, Kan./June 18, 2008/PR Newswire — Garmin International Inc., a unit of Garmin Ltd. (NASDAQ: GRMN), the global leader in satellite navigation, announced today its title sponsorship of Slipstream Sports, an elite cycling team that will be showcasing its dedication to clean competition in one of the biggest events in professional sports: the Tour de France. In tackling the daunting stages of the Tour — and redefining the face of cycling — Team Garmin will train and race with the Edge 705 GPS-enabled cycling computer and travel with nüvi 770 personal navigation devices. The sponsorship will extend through 2010 and the entire team – from kits to cars, will be re-branded for the Tour de France.
Garmin and Slipstream officials and athletes will hold a Webcast press conference on June 18, 2008, at Noon Eastern Daylight Time. All interested parties are welcome to attend. Additional information on Garmin’s title sponsorship, including the new team logo and visuals, will be revealed on July 3 in Brest, France, in the press room at Penfeld Parc des Expositions de Brest.
“Slipstream cyclists are setting the standard for success through integrity and sportsmanship,” said Jon Cassat, Garmin’s vice president of communications, “and this fresh perspective on work ethic and accountability is in keeping with Garmin’s worldwide reputation for accomplishing great things through teamwork.”
Packed with detailed maps of North America and Europe — and several million preloaded points of interest — the widely acclaimed nüvi 770 will help Team Garmin’s tour bus and support vehicles travel with speed and ease across two continents. Barely bigger than a deck of cards, the nüvi 770 features traffic alerts, Bluetooth compatibility, route-planning capabilities for multi-stop trips and instant answers to the questions: “Where am I?” and “Where’s my car?”
The Edge 705 represents several breakthroughs in cycling technology, including power compatibility, wireless unit-to-unit connectivity and the ability to monitor GPS position, heart rate, speed, cadence, altitude and gradient on the same display. And Team Garmin will be able to share data – including saved rides, waypoints and workouts –through ANT+Sport™ wireless technology.
Team Garmin cyclists and coaches can track their progress, share workouts and participate in an online community – even sharing recent rides with fans around the world. Garmin Connect calculates measurements such as time, distance, speed, elevation and heart rate. This information is displayed through charts, illustrations, reports and a variety of map representations including street, photo, topographic, and elevation maps as well as the popular Google Earth application.
Garmin and Slipstream Sports share similar success stories rooted in hard work, innovation and an unwavering insistence on quality results. Just as Garmin is a global leader with facilities in North America, Europe, and Asia, the Slipstream squad assembled elite athletes from around the world. Team Garmin features several Tour de France stage winners and five National Champions from the USA, Sweden, UK, New Zealand and Canada. At this summer’s Olympics in Beijing, 17-year-old phenom Taylor Phinney will be among the members of Team Garmin competing for gold at the Games.
“We are thrilled to partner with Garmin and believe that establishing this title sponsorship is further evidence that a new era of cycling is upon us,” said Jonathan Vaughters, CEO of Slipstream Sports, LLC, the sports management company that runs the team. “Garmin’s commitment to innovation and integrity mirrors our own.”
Slipstream Sports is dedicated to promoting ethical competition and developing the next generation of cycling champions. In 2007, Slipstream partnered with the independent Agency for Cycling Ethics (ACE), to create the most progressive anti-doping system in the professional sports world. The team of 25 riders undergoes combined voluntary testing at least 700 times throughout the cycling season. Team director Jonathan Vaughters’ staunch “ride clean or go home” philosophy earned him a nomination by Sports Illustrated for the prestigious Sportsman of the Year award.
During the season, television coverage of professional cycling reaches 4 billion people, a number that is sure to grow as the sport emerges as an easy and enjoyable solution to global challenges associated with the environment and health issues. All around the world, riders of all ages, abilities and demographics are getting back on their bikes. And few competitive teams travel as far and as often as an elite cycling squad — the sport itself rewards getting from Point A to Point B the most efficiently — and Garmin’s wide range of products offer assistance every step of the way.
For more information on Team Garmin, visit www.garmin.com/teamgarmin and www.slipstreamsports.com. For additional information on the July 3 event in Brest, contact Jake Jacobson or Marya Pongrace.
About Slipstream Sports
Founded in 2005, Slipstream Sports LLC is a highly progressive sports management company dedicated solely to promoting the ethical growth of American cycling.
About Team Garmin-Chipotle Presented by H30
Owned and managed by Slipstream Sports, a sports marketing and development company, Team Garmin-Chipotle Presented by H30 is dedicated to promoting ethical sporting and developing the next generation of cycling champions. In 2007, Team Slipstream partnered with Agency for Cycling Ethics (ACE), to create the most progressive anti-doping system in the professional sports world. Each of the team’s 25 riders will undergo combined voluntary testing at least 700 times throughout the 2008 season, 20 times the number of tests that most professional cyclists are subject to annually. Team Garmin will be competing in a full schedule of professional cycling races in the U.S. and Europe throughout 2008. Additional information is available at www.slipstreamsports.com.
About Garmin International
Garmin International Inc. is a member of the Garmin Ltd. (Nasdaq: GRMN) group of companies, which designs and manufactures navigation, communication and information devices - most of which are enabled by GPS technology. Garmin is a leader in the general aviation and consumer GPS markets and its products serve aviation, marine, outdoor recreation, automotive, wireless and OEM applications. Garmin Ltd. is incorporated in the Cayman Islands, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin’s virtual pressroom at www.garmin.com/pressroom or contact the Media Relations department at 913-397-8200. Garmin, Edge and nüvi are registered trademarks, and ANT+Sport and Garmin Connect are trademarks of Garmin Ltd. or its subsidiaries. Anticipated product availability dates are based on management’s current expectations and are not guaranteed.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
Notice on forward-looking statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. All statements regarding the company’s future product introductions are forward-looking statements. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 29, 2007, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of Garmin’s Form 10-K can be downloaded at www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.
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37 Responses for "Slipstream Sports Signs Garmin as Title Sponsor"
This is great news, but the argyle better stay on the jersey.
Congratulations on the title sponsor guys!
This is fabulous! Thank you Garmin!
please keep the argyle!
Great news everyone : )
Problem is, how do I get the new jersey in time for Le tour?
Great call by Garmin, stepped up big time. Congrats on the new deal!
Bye bye “Slippies” Hello “Garmin Gorillas”?
Congrats guys! Don’t change the kits too much!
That is an impressive sponsor and good piece of business. Glad Garmin-Chipotle is cementing its future in the sport. I still have to say, “go slipstream” though.
Congrats on the new sponsor. Hopefully the new kits will still have the argyle. Because its awesome.
Congratulations on the sponsorship.
Congrats on the deal - great to see following the Columbia deal with High Road - hopefully signals the start of a new page for cycling - clean teams get sponsors.
This is great news. I just went out and bought a Garmin 705. Its a awesome tool. Lets get the new kits in ASAP. Watch out TDF the Garmin Army will crush the Columbia Hikers. Our sponser is better than yours. Ha Ha
Awesome news. I hope they will keep argyle.
Good job! I kind of liked the name Team Slipstream, though.
There couldn’t be a better match! Congrats guys. Good work. Those kits better not change too much. I at least wanna see that argyle.
Congrats! Good to see sponsors coming back with both you and team High Road. Ironically, I purchased an Edge 705 yesterday. Now I’m even more excited to ride with it on my bike.
Great news. But, please, keep the Argyle!
Have been pondering a Garmin 705 for a few months now. Todays news seals it! I ordered one a few minutes ago : )
JV, Ellis, Boys on the team, You’ve done it!! You are saving the sport I love so much! You an off the front organization in every way and an inspiration! Garmin, you guys rock! I’m going to sweet talk my wife into GPS immediately! Now win a stage and steal the jersey! I want to see Garmin get a jersey, and that freaking tin foil burrito on the front of it! Yeah!
whatever you guys do, please dont change the kit design other than swapping out the name. love the argyle and it really sets the team apart. just got back from a ride and am wearing my argyle slipstream pearl izumi gloves as i type this!
FANTASTIC NEWS ! Great for the Teams future !
Just listened to the Press Conference Garmin-Chipolte on the Web . Tell the top men from Garmin that their Product Profile is allready higher in Lincolnshire England, Dave Millar should be on their European sales Team , and I have a new onboard Garmin heading to the Top of my Christmas List Allready ! Pity I will have to get yet another New Kit , Just getting together this years ! ps Hope you`re recovering Well Lucas Euser Top Man and Internet Friend from GB..Hope to see you guys riding the Tour of Britain in the new kit in Sept liveSTRONG ! Go Slipstream ! or is it Garmin now ?
AC
It seems the argyle rules.
Awesome news, guys. Slipstream is turning into a powerhouse. It may be a year or two but we are focused on the TDF.
Thank you, Garmin! This is wonderful news for the team and the sport. I’ll never own another brand of GPS. And I agree. Keep the Argyle.
Congratulations! Welcome to cycling Garmin! We’ll look forward to a long association.
Keep the argyle, please! Different and unique is good.
So does this mean Garmin-Chipotle will have a new competition for designing the new jerseys?
Awesome news btw, thanks Garmin!! This is America’s Team!!
Garmin: I am now going to go buy that 705 I’ve looked at but couldn’t commit to. I support sponsors who support cycling! Congrats Slipstream!
Great news on the sponsor - but it does mean my Slipstream-Chipotle kit I picked up a week ago for the NZ summer season is now out of date before I’ve even worn it!
Oh well, guess that makes it a collector’s item…or something!
I couldn’t be happier, unless they change the jersey’s, then I will no longer be a fan — they are the best kit’s out there!
Great news, congrats to the team and ownership… It’s good to see a tech company as the title sponsor rather than some boring financial firm. (Maybe we’ll see a TV ad featuring the team with Yao Ming?)
And I would echo the comments that the colors and the Argyle should stay - you don’t throw away something really unique.
Great News!!
Keep the Orange and Blue, keep the argyle. Please keep the argyle. A few of us on the site want you to keep the argyle. Would you keep the argyle?
No worries - there will be argyle!
I dig the argyle, but not the orange and blue!
Sorry but I won’t be buying a Garmin 705, that’s because I really enjoy the 305 that I bought a year or so ago. Congrats!!
Great News.
I read in article in Velonews, I think it was, that the argyle is staying but the colors are changing. What colors incorporate a GPS device? I’m guessing something really dark.
Sponsor with A-1 product is a wonderful pairing for the Slipstream group - go!
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