Zabriskie Hopes You’ll Yield to Life

If you have ever ridden a bicycle, you have a near-miss or angry motorist story to tell. It’s just inevitable in a society where the car is king and anything—or anyone—else is an obstacle.

David Zabriskie hopes to change that with Yield to Life.

“As a professional cyclist I have ridden my bike all over the world,” says David. “But, sadly, each of the three times that I have been hit by a car has been in the United States.”

Yield to Life is a non-profit organization engaged in a vigorous nationwide awareness campaign to promote positive attitudes toward cyclists, replacing any hostility that exists between motorists and cyclists with understanding, respect, and appreciation for all life on the road. Safety for every cyclist is the top priority of Yield to Life.

Since cyclists’ lives are often in motorists’ hands, motorists must understand the vital role they play in a cyclist’s safety. David says it better than any one.

“We all travel life’s roads. When you see a cyclist on the road, please, yield to life.”

For more information on Yield to Life and its educational programs and awareness campaigns, please visit yieldtolife.org. There you will also find information about how to get your very own Y2L jersey (pictured right).